26. Kate Arends: The ebbs and flows of building a business with Wit & Delight

Creative Juicy

Oct 26

Launched in 2009, Kate Arends created Wit & Delight as a personal project to get to know herself through sharing her love for design, food, fashion, and travel. Since then, Wit & Delight has launched a range of lines at Target, taken her community on the wonderful ride of renovation with Kate's family home, and established itself as a real resource for others to feel less alone in the ups and downs of one's journey through life.

On today's episode, Kate tells us about her path from graphic designer to entrepreneur, the relationship she's built with the Wit & Delight community, her 'big beef' with social media, the importance of home hygiene, and how it is acting as both the content AND the person in the world of Wit & Delight.