Hi! I’m a Brooklyn-based Brand Expert.
I’ve spent the last decade building brands people love, each with content at its core. My expertise in content marketing and brand storytelling is especially relevant today when it’s not advertising that will get you your next customer, but rather entertainment. Content drives conversation, and consumers crave community-focused, hyper-relevant content with a distinct point of view.
What story do you have to tell? How do you show your audience what you stand for vs. reciting it to them? I work with brands to deliver against your brand’s promise at every consumer touch point. The result is a brand that people aspire to be a part of, identify with, and trust.
There are few things I enjoy more than working with creatives, so much so that I even made a podcast about it!
My Work
Brand Strategy
Content Production
Social Media Strategy
Influencer Partnerships
Brand Collaborations
IRL Activations
Talks + Panels
Workshops
Things I Love
Morning Walks
Cheese for Dessert
Architectural Chairs
Pinterest as Self-Care
Handwritten Notes
Prospect Park
Copenhagen
Winter
Brands: Wondermind, Veuve Clicquot, John Hardy, Moet & Chandon, SWFT, Krug Champagne
✉️ : michelle.wainwright.mw@gmail.com